RICHARD MILLE OPENS MONACO BOUTIQUE ON PLACE DU CASINO

RICHARD MILLE OPENS MONACO BOUTIQUE ON PLACE DU CASINO

Richard Mille is delighted to announce the opening of its first Monaco boutique. Monaco is indisputably one of the luxury capitals of the world, set by the sea against the backdrop of a majestic Mont Agel. Home to the most prestigious Grand Prix on the Formula 1 calendar, Monaco provides the ideal setting for the opening of the brands newest boutique.

Peter Harrison, CEO of Richard Mille Europe Middle East and Africa comments: “Given the well documented influence of Formula 1 in the design and production of Richard Mille watches, opening a boutique so close to the Monaco Grand Prix Circuit is in perfect synergy with the brand DNA. Aside from motor racing Monaco is a luxurious and world renowned destination in its own right, and we are delighted to extend our global presence by opening a boutique in such fine surroundings.”

The Richard Mille Boutique resides under the luxurious arches of the Place du Casino opposite the Café de Paris and a short walk from the Buddha Bar which overlooks the famous Loews hairpin. The boutique also shares its location with the legendary Casino de Monte-Carlo, one of the world’s first major casinos.

The entrance to the boutique is located on the Allée François Blanc, a pedestrianised zone offering a welcoming and calm atmosphere to visitors that savour refinement and luxury. The interior of the boutique includes features of the new Richard Mille global design concept with cracked glass set against the silky softness of Sophie Mallebranche’s cream metal.

A combination of precision engineering and technical excellence has made Richard Mille one of the world leaders in Haute Horlogerie and the Monaco Boutique showcases a diverse collection of his timepieces including the RM 014 Tourbillon Black Ceramic, the Ladies RM 07-01 Polo Club Saint Tropez and other Limited Editions such as the RM 011 Felipe Massa Black Night.

On Monday 31st August 2015 Richard Mille and Peter Harrison welcomed guests including brand partners Felipe Massa and Pastor Maldonado to the official opening of the Monaco Boutique.

The new Richard Mille Boutique Monaco store is located at Allèe François Blanc, 98000, Monaco and is open Monday through Saturday from 10.00 a.m. to 8 p.m.
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